When Pedego was born in 2008, our goal was to be the very best electric bike brand in America, not necessarily the biggest.Making great electric bikes is just the beginning. To be truly great, a company has to stand for something. Pedego stands for you.We love this business because all we sell is fun! Every hour of everyday somewhere on earth someone is falling in love with a Pedego and rediscovering the simple joy of riding a bicycle. That feels pretty good.