Discover our products

The BikeExchange product platform

Our BikeExchange solutions make it possible for retailers, brands and every-day consumers to network via bicycle products, content and technologies.

What is BikeExchange ?


We're a website where retailers, brands, and private sellers collectively offer products where consumers can research and buy when, where, and how they want.

Content Platform

We're a content platform that offers inspirational and engaging content that properly convey your message to increase sales conversions.


An extensive portfolio of technology solutions to help resellers, brands, distributors, and the industry.

Your Brand. Your Store.

Our individual shop-in-shop solution that enables brands to make their entire assortment, demo models and promo offers accessible to an actively seeking target group

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Our marketplace solution for brands and distributors

For brands and distributors who want to stay in control of their dealer network, leverage our years of experience, proven technology and leading integration solutions to create a unique shopping platform for your dealers and customers.

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Product integration made easy

BikeExchange Connect is a comprehensive integration platform that allows us to quickly and easily integrate with the industry's leading POS systems, logistics providers, and e-commerce stores. This allows our partners to keep their products, prices, stocks, and orders up to date.

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Content, Media & Design Services

BikeExchange supports its partners with a broad selection of flexible content and marketing options to create brand awareness and generate targeted conversions.

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Our core business for over 10 years

We offer bicycle retailers the opportunity to open their own online shop on the BikeExchange marketplace. You get access to a unique sales channel with millions of active looking bicycle enthusiasts.

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Our Footprint

BikeExchange - Australia

BikeExchange Australia www.bikeexchange.com.au

BikeExchange - New Zealand

BikeExchange New Zealand www.bikeexchange.co.nz

BikeExchange - Europe

BikeExchange Great Britain www.bikeexchange.co.uk

BikeExchange Ireland www.bikeexchange.ie

BikeExchange - Europe

BikeExchange Germany www.bikeexchange.de

BikeExchange Belgium www.bikeexchange.be

BikeExchange Netherlands www.bikeexchange.nl

BikeExchange - Colombia

BikeExchange Colombia www.bikeexchange.com.co

BikeExchange - USA

BikeExchange USA www.bikeexchange.com

BikeExchange - Canada

BikeExchange Canada www.bikeexchange.ca

Brands we work with

Don't just take our word for it.

See what our customers have to say

„ We worked with BikeExchange for the first time on an Xmas consumer campaign. I was very impressed by how professional the advice and support was provided by Bikeexchange. The joint Xmas project was a complete success for our brand. With Bikeexchange we are sure to launch further cooperations. “

Mario Kuban

Head of Marketing & HR

Storck Bicycle GmbH

„ We knew that our business needed greater visibility and engagement here in the US and we chose BikeExchange early on. The experience has been consistently easy for us to use and manage our brand equity online and gain greater visibility with an engaged audience. We find great value in their efforts to customize campaigns and really enjoy working with the entire team at BikeExchange. “

Greg Heck

Marketing & PR Manager


„ As a specialized platform, Bikeexchange offers us a great reach to showcase our products. The cooperation is professional and uncomplicated. Thanks to the creative and competent team, we were able to jointly plan and implement individually designed campaigns. “

Franziska Wahl


ORTLIEB Sportartikel GmbH

„ Working with the Bike Exchange has been a great experience. The team has demonstrated a true commitment to our brand’s success by providing an integrated plan that aligned well with our business objectives, strong creative and insightful recommendations for campaign optimization. And, best of all, the team members are an absolute pleasure to work with! “

Jenni Cathcart

Marketing lead

GM eBike

„ BikeExchange helps us to sell bikes. It is that simple. With our brands we can target enquiries to specific bikes or ranges on BikeExchange. If our stores are on the site then we can better convert the enquiries to sales. They make participating in a bike specific marketplace easy and effective. “

Sales Director


„ The team at BikeExchange made this easy for us to gain the maximum value for our marketing spend. We just had to agree on a budget and they executed perfectly. “

Naomi Mills

Country Manager


„ We got to know BikeExchange as a professional partner for marketing and omnichannel topics and were very happy with the first very positive results! “

Mathias Jooss

Brand Manager MAVIC DACH

Amer Sports Deutschland GmbH

„ BikeExchange has greatly helped us to expose our brands, and to increase our sales through the internet. Besides, it is a website specialized in cycling, that has given us greater visibility among relevant users, and so far excellent results. “

Andrés Duque

Commercial Director


„ We have managed to expand our distribution channels, reaching new audiences through BikeExchange platform, in places where we had no presence before, to meet the needs of cyclists who did not know about our brand. “

Natalia Vásquez

Coordinator of Marketing and Digital Transformation

Specialized Colombia

„ Our business relies exclusively on our IBD relationships and we needed a solid online service to support their business every day. By signing up with BikeExchange we consistently drive leads with our online presence on BikeExchange throughout our IBD network. The leads and sales we drive go directly through to these IBD partners. These qualified leads from BikeExchange also ensure that a customer buys a KHS bike when they walk through the door of my retail partners. Every IBD supported brand should use BikeExchange as a proven tool to drive leads and deliver support to their IBD network. “

Wayne D. Grey

Vice President


„ BikeExchange is an online solution to sell bikes that’s quick and easy, and it more than pays for itself. Immediately we were selling bikes like wildfire. BikeExchange has the skills and resources to get us to the top of the search when customers are looking for bikes. I can’t do that on my own as an individual shop. You literally have your entire inventory online, and if you sell one or two bikes, you pay for your monthly fee. It’s kind of a no-brainer to me. “

Jason Jensen


Endurance House

Contact us

949 344 2616

or leave us a message