Where it all began

In 2007, two childhood friends - Sam Salter and Jason Wyatt - set out on a mission to create an online hub for all thing bikes. They travelled and trekked everywhere in their home country Australia only to realize there are millions of buyers and sellers around the world who look to the internet before making any purchasing decisions.

Fast forward nearly twelve years later, Salter and Wyatt have expanded the company and are international with over 100 employees across ten countries.